Dai-Ichi Mutual Life Insurance Essay

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Dai-ichi   Mutual   Life  Insurance   (Dai-ichi   Seimei Hoken Sōgo-gaisha) was founded  on September  15, 1902, by Tsuneta  Yano, and  it is the  oldest  mutual insurance  company  in Japan. It took its name  from the Dai-ichi Bank Ltd. that  had been established  in June 1873, the first banking institution established in Japan  (when it was called the First National  Bank). In 1896 it became a joint-stock  commercial  bank as the Dai-ichi Bank; the insurance company was established six years later when Tsuneta  Yano published a small booklet entitled  Characteristics of My Company. The company prospered and in 1938 moved its headquarters to its current  location in Chiyoda, the business district  of Tokyo. In 1945, its headquarters became the General Headquarters of the Allied Powers under General Douglas MacArthur. Later Dai-ichi built a new 20-story building for the company’s policy service department and computer  systems section.

During the 1960s, Dai-ichi Mutual Life Insurance Company started to expand into other parts of Asia, but faced problems  in some areas owing to the lingering resentment toward the Japanese in parts of the region they had occupied during World War II. This

led Dai-ichi to join the Foundation  for the Advancement  of Life Insurance  Around  the World  (FALIA) in 1970. Five years later, the company established its first overseas office in New York City, initially to help staff study how the U.S. insurance market works, and later to help with the promotion of business in the United States. Seven years later it opened an office in London. The company  continued  to prosper  and in 1990 invested in the Lincoln National Life Insurance Company, the first time a Japanese company had provided capital for a leading U.S. insurance  company. Three years later, in 1993, the company  finished its DN Tower 21 as its new head office.

The Great Hanshin (or Kobe) earthquake  on January 17, 1995, listed in the Guinness Book of Records as the  “costliest natural  disaster  to  befall any  one country,” resulted  in such  a vast number  of claims that this led to the simplification of the entire claims settlement  procedures,  and in the following year the company  set up a subsidiary, the  Dai-ichi Property and Casualty Insurance Co. Ltd., and in 1997 the Daiichi Life Research Institute,  Inc. After years of competition,  in  1999 the  company  agreed  on  business cooperation  with the Industrial  Bank of Japan (now the Mizuho Financial Group), and in 2000, there was an agreement  to  form  a business  alliance with  the Sompo Japan Insurance and with Aflac.

In 2001 Dai-ichi won the Japan Quality Award, being the  first company  from  the  financial and  insurance industry to get this award. In recent years the company has continued  to expand, and in 2007 it bought  Bao Minh CMG and started trading in Vietnam as Dai-ichi Life Insurance  Company  of Vietnam,  Ltd. The Daiichi Mutual  Life Insurance  Company  employs about 54,400 people (2005), with total capital of $21,425 million (2006) and total assets of $276,552 million (2006). It now has about 8.65 million policy holders.

Bibliography:  

  1. “Dai-ichi Mutual  Life Insurance,”  dai-ichi-life.co.jp/english (cited March 2009);
  2. Richard Halloran. “Banking’s Cautious Colossus,” New York Times, December 15, 1974.

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