Expatriate Essay

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Expatriates are a distinct form of cross-cultural  traveler, principally  characterized  by the  duration  and purpose  of their  presence  in the  host  country.  An expatriate  can be defined as an individual who lives temporarily  outside  their  home country  in order  to undertake  a specific job, project, or assignment. This distinguishes  them  in particular  from tourists,  who generally travel for a short period of time to engage in leisure activities, and  immigrants  who intend  to remain in a host country indefinitely. This essay focuses on expatriation  in a business context, where it is evident that expatriates  are used for a variety of purposes including sales, technology transfer, control of business units, and coordination and integration. The following discussion examines selected issues associated  with the management  of expatriate  staff, including selection, cross-cultural training, and cross-cultural adjustment.

In an increasingly international environment, there are  a growing  number  of opportunities for people to travel to other  countries.  Naturally, such travel is undertaken for a variety of reasons and for different durations.  Consequently,  it is possible to distinguish between four different types of cross-cultural traveler: tourists, sojourners, refugees, and immigrants. Tourists travel for leisure purposes, usually for a relatively short  period of time. Sojourners  travel for a longer, but finite, period of time in order to undertake  some form of work or educational activity. Refugees’ travel is involuntary, and the duration  of their time in the host country can vary widely, although they typically intend  to return  home  as soon as conditions  allow. Immigrants travel in order to establish a new life, and intend to remain in the host country indefinitely.

Through common usage, the term expatriate usually refers specifically to sojourns  undertaken in an organizational  context.  Expatriates,  then,  live in  a host  country  for an extended,  but  finite, period  of time in order to fulfill a specific work assignment and are therefore  distinguished  from other  categories of cross-cultural traveler by the purpose and duration of their presence in the host country.

Businesses use expatriates for a variety of reasons. The stages in a company’s internationalization enable us to identify different approaches to the use of expatriate  staff. With  a  domestic  company,  expatriates are used on an ad hoc basis. Visits to other countries

will often be quite short, and may be used to reward staff. Individuals are unlikely to be carefully selected, although professional skills and company knowledge must be considered important attributes. It is unlikely that  cross-cultural  training  will be  provided.  As a company develops its international presence, expatriate assignments  begin to increase in frequency and importance.  Candidates  are again selected  on  professional competence,  but adjustment  and language skills are also considered. At this stage expatriates are used for sales roles, to transfer technology, or to exert control. Nevertheless, cross-cultural  training is likely to be rather limited.

When a company becomes multinational,  the frequency  of expatriate  assignments  may  decrease as host-country nationals  are appointed  to management posts as a result of their local knowledge. Allied to  this,  the  value  placed  on  international  experience  increases,  and  therefore  expatriates  are  likely to undertake  multiple  postings. The desire to build the skills of the individual means that cross-cultural training  is likely to be more  comprehensive  at this stage. As a company  becomes  global, the  emphasis is on integration  and coordination between business units,  with expatriates  being used to facilitate this. High-performing individuals  are selected  based  on professional competence  and cross-cultural  capabilities. These individuals are likely to receive ongoing cross-cultural  training and support in order that they can interact effectively with host nationals.

Using expatriates is expensive, some claim up to $1 million per year per expatriate, and sending organizations are therefore concerned with minimizing the risk of failure. The traditional  view of expatriate  failure is of premature return  to the home  country.  However, an inability to adjust effectively to the host culture can result in poor job performance  without the individual returning  home  early. This can be especially damaging for the sending organization, with effects including sub-optimal  productivity  and  damage  to client  relations and organizational reputation.  As a result, sending organizations are well advised to apply comprehensive selection and cross-cultural  training processes in order to mitigate against the risk of failure.

Early approaches to expatriate selection were based on technical competence, whereby it was believed that the key to international success was an ability to perform a specific job role effectively. However, technical competence  is not associated with effective cross-cultural  adjustment,  and is therefore  best considered as a prerequisite  for continuation of the selection process. Another  approach  has been to rely upon previous international experience, based on the argument that  the individual has proven themselves capable of operating  effectively overseas. This criterion  continues to be widely used, and indeed  there  is evidence to suggest that longer overseas experience is linked to more effective cross-cultural  adjustment.  More recent approaches  focus on  personality  traits  on  the  basis that  certain  traits  can  be associated  with  an  ability to adjust effectively to the host culture. For example, studies have linked higher levels of extroversion, agreeableness, and emotional  stability with a desire to stay in post.  Similarly, studies  have found  evidence  that problem-focused coping strategies, a learning-focused goal orientation,  and higher levels of self-efficacy are associated with more effective adjustment.

Regardless  of  the  selection  criteria  employed,  it is generally agreed that  some form of cross-cultural training  should  be provided.  Cross-cultural  training aims to facilitate effective adjustment  by developing the necessary skills and by creating accurate pre-departure  expectations.  Content-based models distinguish between information-, awareness-, and skills-based training inputs. Information-based training is the most commonly provided form of cross-cultural  training. It tends  to take place before departure,  and principally aims to support  anticipatory  adjustment  by creating accurate  pre-departure expectations.  Information   is typically provided through written documents, lectures, and audio-visual materials, covering issues related to the  job role and  host  country  contexts.  Awareness based training often takes place before departure,  and seeks to personalize the host culture by exposing trainees to various scenarios through  the use of a cultural assimilator. Through this mechanism, trainees are able to rehearse  culturally appropriate  behaviors in a safe and controlled environment.

While information and awareness-based  training is specific to  the  host  culture,  skills-based training focuses on transferable  adjustment  skills. This training is more likely to take place in the host country during an orientation period, as it relies upon interaction with host nationals, using behavior modeling, video playback, and role play to develop the skills necessary to engage in culturally-appropriate behaviors.

Upon entering the host country, cross-cultural adjustment  becomes a key issue. One model distinguishes between psychological and socio-cultural components of adjustment. Psychological adjustment has an internal focus and is rooted in the concepts of stress and coping. Socio-cultural  adjustment  has an external focus based on the ability to interact  effectively with host nationals. In addition  to personality traits, various factors have been associated with more effective adjustment  including  lower  levels of host culture contact and limited cultural distance between home and host cultures.

Bibliography:   

  1. “Expatriate Taxation—America’s Berlin Wall,” Economist (v.387/8584, 2008);
  2. “Expatriate Workers and Taxes: The Tithes  That Bind,” Economist (v.8483/12, June 24, 2006);
  3. Michael M. Harris, Handbook of Research in International Human Resource Management  (Lawrence Erlbaum Associates, 2007);
  4. Anne-Wil Harzing and Joris Van Ruysseveldt, eds., International Human Resource Management, 2nd ed. (Sage, 2005);
  5. Roger Herod, Expatriate Compensation: A Balance Sheet Approach (Society for Human Resource Management, 2008);
  6. Jonathan Reuvid, The Corporate Guide to Expatriate  Employment: An  Employer’s Guide to Deploying and Managing Internationally  Mobile Staff (Kogan Page, 2008);
  7. Coleen Ward, Stephen Bochner, and Adrian Furnham, The Psychology of Culture Shock, 2nd ed. (Routledge, 2001).

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